Automotive marketing and advertising of brand dealerships to the local community using Geographic Marketing, Strategic Web Marketing, Targeted Multi-Channel Web Advertising, and marketing processes. The automotive industry is a wide range of companies and organizations involved in the design, development, manufacturing,marketing, and selling of motor vehicles. It is one of the world’s most important economic sectors by revenue. The automotive industry does not include industries dedicated to the maintenance of automobiles following delivery to the end-user, such as automobile repair shops and motor fuel filling stations. The American automobile industry began in the 1890s and rapidly evolved into the largest automotive producer in the World through the use of mass-production. The industry began with hundreds of manufacturers, but by the end of the 1920s it became dominated by three large companies – General Motors, Ford and Chrysler. Data for the beginning of 2014 put the four companies of GM, Ford, Toyota, and Chrysler, in that order, at the top as having the most U.S. car sales.
Mercedes-Benz (Mercedes) has a history of making of automotive pioneering history. The first car bears the number DRP 37435, the reference under which the patent for the “gas-powered vehicle” filed by Carl Benz on January 29, 1886. Carl Benz’s ability to be an early adopter of ideas lives on today. His entrepreneurial vision with innovation and creativity has set the stage for years to come. Since the first car, Mercedes-Benz has set the pace for all motorized vehicles. The Mercedes innovations and achievements continue 130 years later with over 100,000 patents. Much of this is embedded in the culture of the company with Carl Benz’s quote, "The love of inventing never dies." The Mercedes-Benz Timeline of Break-Through Safety Innovations 1886 The First Motor Vehicles The self-propelled "Motorwagen" with a rear-mounted single-cylinder engine. 1931 4-Wheel Independent Suspension The Mercedes 170 features the first-ever fully independent suspension, which allows each wheel to respond individually. 1967 Safety Steering All Mercedes models are equipped with a new safety steering system as standard. The safety steering system reduces the risk of injury upon impact with the steering wheel. 1978 Anti-Lock Brake System (ABS) ABS helps the driver retain steering control under heavy [...]