On September 16, 2020, SmartFinds Marketing hosted another webinar as part of its “Learn from the Pros” series.

The educational webinar, “How to Crush Sales on Amazon Prime Day Without Crushing Profits” was developed with our webinar partners Nuanced Media.

The webinar is designed to help businesses discover how Amazon Prime Day marketing can impact Amazon store sales.

Amazon Prime Day Webinar Summary

The webinar was presented by

Ryan discussed how to maximize sales and profitability on Prime Day and was followed by Melih discussing how to drive traffic to your Amazon store. Capturing channel traffic with lightning deals and understanding how keywords are different in Amazon compared to Google were excellent discussion topics well-received by the webinar attendees. Utilizing non-Google Adwords options were, also, discussed during the webinar. Native Advertising and social communities were important recommendations during the webinar as they can help reduce competition.

The webinar was presented in a dialogue fashion in which Melih and Ryan worked together on various topics. The webinar did exceed the normal one-hour normal time because of the interest level of the webinar and the volume of information that needed to be covered.

Amazon Prime Day Webinar Discussion Topics

  • Maximizing Sales on Prime Day
  • Capturing On-Channel Traffic
  • Driving Traffic To Your Amazon Store: Non-Advertising
  • Blog Posts, Content Marketing, Social Media Marketing, Email Marketing
  • Driving Traffic To Your Amazon Store: Advertising Options
  • Native Advertising, Social Media Advertising,
  • Maximizing Conversion Rates
  • Maximizing Profitability
  • Forecasting Sales & Inventory
  • Inventory Management Options
  • The Three Mistakes to Avoid in Amazon

Amazon Prime Day Webinar Educational Articles

SmartFinds Marketing’s Learn from the Pros webinars are always preceded by educational articles to introduce audiences to key concepts about the webinar’s topic. You can find information about each article related to the website design webinar below:

Webinar Materials to Download

The “How to Crush Sales on Amazon Prime Day Without Crushing Profits” webinar and its supporting materials can be viewed online at no charge and with no download requirements:

Previous SmartFinds Learn from the Pros webinars can be found at GoToStage’s SmartFinds Webinars.

For more information about SmartFinds Marketing digital marketing agency, learn more at:

Amazon Prime Day Podcast

Melih Oztalay, CEO of SmartFinds Marketing, discusses Amazon Prime Day Marketing with Andrew Newby, Director of Operations at iResearch Services‘ Podcast on Tuesday, September 15, 2020.