Brand Identity Support through Content Marketing

How can any company expect to cut through and reach consumers in a meaningful way to become a trusted brand? The answer may seem a bit strange, but to cut through the noise of information you will need more information? Yes, more information! It may seem counter intuitive to fight the noise of information by adding to what’s already out there, but information’s is among the most valuable tools in any marketing strategy.

By |2017-01-01T11:43:47-04:00June 12th, 2009|Content Marketing|Comments Off on Brand Identity Support through Content Marketing

Developing Your Content Marketing Strategy

Is the content you are distributing of interest to the rest of the world? Does it have viral possibilities? Perhaps your strategy is to circulate positive information about your company as a digital public relations tool. Or maybe you're working to promote specific products and services. Whatever your objective, the starting point is the same: research!

By |2017-01-01T11:44:00-04:00May 7th, 2009|Content Marketing|Comments Off on Developing Your Content Marketing Strategy

Who Really Has Time For Content Distribution

The volume of content in the digital marketplace has been growing exponentially over the past few years. Individuals, social communities and businesses are all discovering how powerful content, article and news press release writing can be as part of their digital marketing efforts. Still, it can be challenging to find staff with time to physically manage the process of developing and distributing content about your business. This may leave you wondering, "Who really has time for content distribution?" This discussion helps identify reasons why finding time for content development distribution truly matters.

By |2017-01-01T11:44:09-04:00April 15th, 2009|Content Marketing|Comments Off on Who Really Has Time For Content Distribution
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SmartFinds is a web-marketing agency with over 20+ years experience in the Internet industry. As a full service, broad competency and experience agency we are able to become our client’s strategic partner managing all aspects of the digital presence, technologies and vendors.