Google algorithm updates that effect search engine ranking position along with recent Penguin algorithm and Panda algorithm updates. Google states it is looking to continually improve search results.
You really do not need to keep wondering what local business listings are about. Simply put they are the yellow page alternative. A free service by search engine and local listing website directories that allow you to add your business information, products, services, photos, videos, coupons, offers, discounts and promotions. Not only can you update the multiple websites with this information, you can do so 24x7x364 anytime you desire. Certainly not something you will get from the once a year yellow page update. The good news about local business listings is that they show up on the first page of a search engine result based on the search term and the locality. For this reason, optimization a website is not as necessary as having your local listing claimed (required to use the local listing as a local marketing tool) and up-to-date. Local businesses no longer need to wait months to get on the first page of a search engine or understand the intricacies of search engine optimization (seo) of their business website. Research by Kelsey Group shows 70 percent of online searchers will use local search to find offline businesses. The TMPDM study shows 86 percent of online users will [...]