How To Use Sitemaps To Promote Your Website

Sitemaps were traditionally utilized as a user interface to help visitors find particular website content. Generally, standard HTML sitemaps have a sitemap page which consists of links and descriptions to all pages within the website. Sometimes the pages are even organized with headings. The sitemap process has matured considerably in the past few years, beginning when Google introduced Sitemaps 0.84 in June 2005 to accommodate the publishing of lists of links for an entire business website. That was when sitemap idea progressed to pushing your website URLs out to the general digital community using server based files. The server based files come in a variety of formats including HTML, XML, ROR, Text and zipped files as .gz format. Soon, support for sitemaps began to gain acceptance by the larger search engines. In November 2006, Google, MSN and Yahoo announced joint support for the Sitemaps protocol. At that time, the version was called Sitemap 0.90 and the website Sitemaps.org was created. In April 2009, Ask and IBM announced support for Sitemaps. At the same time Google, Yahoo, MSN announced their search robots would auto-discover sitemaps through a command in the robots.txt. With these sitemaps search engines can more intelligently index the [...]

By | 2017-01-01T11:36:15+00:00 December 28th, 2009|Articles, Marketing, Smartfinds, Website Development, Website Marketability|Comments Off on How To Use Sitemaps To Promote Your Website

Website Design Optimization

Is it possible to have an attractive website and still be optimized for search engines? The answer is absolutely yes! Website design optimization is a balance between what is attractive to the visitor versus what the search engines require with text copy. Of course we tend to be mis-guided about what will dazzle the visitor. It is not necessary to overwhelm your website with graphics, which will cause the page to download slower. Our intention is to provide you with tips that will still be attractive, while focusing on Easy Spider. Easy Spider is a term we use at our firm that will optimize the HTML code, but not the aesthetics of the website. There is no question that most webmasters are developing websites that are complex and full of graphic design elements. Even though, we have faster connection speeds today compared to 10 years ago, we can go overboard and the page wills till download slowly. Of course the user will never wait that long for a website to load, and will move on to the next website in their search results. One does have to ask the question why webmasters are still developing slow loading websites. Primarily due [...]

By | 2017-01-01T11:45:54+00:00 January 4th, 2006|Articles, Marketing, SEO, Smartfinds, Website Development, Website Marketability|Comments Off on Website Design Optimization
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